Is it important to place the Keywords in URL? What about the length of URL and stop words in URL?


Yes Keywords in URL acts as an important factor and improves the ranking. If you are using WordPress then placing the keywords in tags is also very important. Always remember to keep the URL length short , longer URL’s looks spammy and not recommended and avoid the stop words like (an, the, of, this, that etc) in the URL. Place the important and targeted keywords only in the URL.